With a degree in Social Communications from the Catholic University of Portugal and a postgraduate degree in Marketing Management from ISEG, Patricia Dias developed her career in the communications sector. Founded Chefs Agency 10 years ago, the first agency dedicated to gastronomy marketing in Portugal, where she manages the communication for some of the leading national chefs, wine producers and brands in the industry. Develops strategic consulting and business development projects for brands in the sector, at a national and international level. Recently she launched The Art of Tasting Portugal, a platform to promote the Portuguese gastronomy. She teaches at the Portuguese Catholic University where she lectures on gastronomy as part of the Luxury Management course.